Introduction

The changes that rural society in India is facing can be analysed changes of structural level and changes at Cultural or value level.

1. Dipankar Gupta

   Rural urban nexus, not the rural urban continuem, is the right paradigm

2. Percentage of small & marginal farmers has grown.(AGRARIAN)

3. (

4. New upper class formation has taken place where upper caste group is constituted along with those lower caste group who have taken the benefit from the Rural development program, reservation and politicisation of caste.

5. Reduced alignment of cultural festival with farming cycle⇒(Cultural Changes)

6. Rural society are on the one hand , an autonomous having its own production system and a kind of identity, but on the other hand it is dependent on other villages, the region and the country as a whole. (Observation)

7. Fictive kins are reducing due to lower village solidarity. (Kinship)

8. Nuclear family have rise→ (Kinship)

9. Various organisations platform have been created, SHGs PRIs FPOs Cooperative. (Structure)

10. Private sector education institute have seen their increased (Structure)

11. Climate related changes and environment pollution and distaste has marked their presence (Structure)

12. (Govt New plastic bag regulations for Rural areas)

13. At market level, the old rudimentary market is replaced by the consumer market as the consumption based society is creeping into the rural setting.

    1. Greater market Integration of rural products with urban and global center and vice versa.
    2. E-COMMERCE service at rural areas

14. Increasing influence, dominance or effects of print and electronic media to generate advertisement and spreading the artificial need for global to national level goods and services.

    <aside> 💡 E- commerce gain their 15% of consumer base from rural areas.

    </aside>

Continuation of structure and tradition.

1. Caste is still a maker of identity in the rural society.