🧠 Core Reasons Why Postmodernists Deny Theory Building

• Theory building about a social phenomenon is not possible due to Diversity of forms and interpretation (eg)→ The Family model does not exist in Post Modern society.

Types of Variation

1. David Harvey→ interpret Cultural trend based on finding from existing ways of methodology like Quantitative and Qualitative.
2. Modern vs Post Modern epistemology → we cannot decide even that something is untrue forget about finding even true.
3. Post modernist ethnographic →
4. Attacking existing Knowledge ( Deconstructing) Critique of Secondary Data→ Derrida

Mats Alvesson

How to Improve Interview techniques

1. Go beyond dominant discourse capture
2. Observation of interview process by other researchers

Benefits to Social Research

1. Low and high ambiguity issues→ more reflexivity demanded on high ambiguity issues